About Us
Great Western Auction & Appraisal Services is...
a full-service Real Estate Brokerage and Auction firm with a Team of Professionals in the fields of real
estate, marketing, advertising, management, finances, and information technology with the depth of education,
knowledge, and experience needed to ensure you successful results! Jeff Messer founded the company in 1997.
He quickly came to the conclusion that Auction Marketing and Methodology, combined with the technological
advancements of the Internet, truly was the ultimate marketplace for buyers and sellers worldwide regardless
of the offering for sale. Great Western Auction & Appraisal has become a leader in the Auction Industry,
both locally in the Dallas-Ft. Worth marketplace as well as regionally throughout Texas and nationally with
our Auction Partners as our clients needs arise. The Bottom Line: We have the resources to execute sales of
any size or property type for any situation.
Our philosophy at Great Western Auction & Appraisal is that, in today's Global Economy, having access to
buyers and sellers worldwide truly establishing the Ultimate Unlimited Marketplace gives both buyers and
sellers the assurance that Fair Market Value is achieved.
As a leader in the Auction industry, the professional team of
Great Western Auction & Appraisal is dedicated to bringing buyers and sellers together in more ways
than ever before. This is accomplished by utilizing traditional "Live Auction Events", "Online Auctions",
Internet Advertising and Bidding or a combination to effectively market and sell your Real & Personal
Property for the most possible dollars and in the fastest time.
Meet our TEAM
Jeff Messer, CAI, CES, GPPA
Auctioneer, Appraiser, Ringman, CEO
Jeff Messer,CAI,CES,GPPA,ePRO is a Professional
Real Estate and General Auctioneer, Real Estate Broker for 28 years,
Educator and Nationally known Speaker and Sales Trainer. Jeff is a
member of the Asheville Board of Realtors, NAR,NCAR,NAA,AANC,TAA and
many more professional organizations.
Jeff has earned the Certified Auctioneers Institute ( CAI ) designation, the
most highlyrespected educational designation in the auction industry.
CAI graduates have theknowledge and skills necessary to provide
high-quality services to all types of clients.
Jeff
has also “gone the extra mile” to offer the highest level of
professionalism and the most up-to-date information when it comes to
selling properties by earning the Accredited Auctioneer, Real Estate
(AARE) designation. Offered through the National Auctioneers Association
Education Institute, AARE courses cover topics such as property
transfer, financial analysis and legal issues involving the sale of real
estate by the auction method. Less than 1% of Auctioneers throughout
North America hold the AARE designation.
Jeff
is also a Graduate Personal Property Appraiser He has done appraisals
for the Federal, State and local courts, attorneys, insurance companies,
IRS audits, estate taxes, Non-profit organizations, individuals, and
many more.
The GPPA is a professional accrediting organization providing
certification of personal property appraisers. With members in 49 states
and 6 Canadian Provinces, the GPPA is the number one trainer of
personal property appraisers in North America.
Each member is required to complete training which includes the
uniform standards of personal property appraisal practice and appraisal
report writing. Special areas of emphasis include Internal Revenue
Service appraisals, bankruptcy appraisals, insurance appraisals, divorce
appraisals, and casualty loss apprasials. GPPA members have made a
commitment to the Certified Appraisers Guild Code of Professional Ethics
and to the Uniform Standards of Professional Appraisal Practice.
Jeff
is also a Certified Estate Specialist (CES). Through classroom training
and years of experience, he is able to assist you or your clients in
the professional dissolution and liquidation of an estate or personal
assets.
Pamela Messer
Auction Manager, Administrator
Pam is responsible for administrative functions and
auction operations. She also serves as Customer Service Representative
and Executive Administrative Assistant. Pam assists in merchandising,
inventory lotting, preparation of marketing materials, and website
maintenance. On Auction day, she assists in registration, cashiering and
clerking duties. Her extensive corporate background and skills
developed supporting CEO's and COO's add to the professional image of
Great Western Auction & Appraisal.
Pete Geisler
Marketing Manager, Real Estate Broker, Ringman
Pete has over 30 years of Real Estate experience and has
been involved in hundreds of Commercial, Residential and Agricultural
transactions. Pete is a Certified Instructor of Real Estate by the
Texas Real Estate Commission and teaches on a regular basis at the
College level as well as for several proprietary schools. He is a
member of the National Auctioneers Association as well as several
Professional and Civic organizations.
John Mark Mathews
Media / IT Director, Webmaster, Occasional Cashier
John Mark is in charge of the Media and Technology aspect
of the business. He is the one behind many of our ads and brochures,
and is also the one responsible for this website. Though most of what
He does takes place behind the scenes, from time to time you may see him
helping out on auction day as a cashier or performing some other
necessary function.