GREAT WESTERN REAL ESTATE & AUCTION

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The Auction Advantage

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AUCTION Sale vs TRADITIONAL SALE

Auction	Traditional
Focus is on YOUR property alone	Property is one of many being advertised and shown
Results in offers in 30-60 days or less	May remain on market for months or years
Extensive advertising featuring your property exclusively	Minimal advertising; heavy reliance on Multiple Listing Service
Buyers act on your schedule	Little motivation for buyers; you wait on them
Auction provides catalyst to promote buyer interest	Price reduction encouraged to create buyer interest in activity
Realizes the property's true market value. No limit on upside potential	Upside potential limited by asking price
All conditions of sale set in advance, thus eliminating negotiations.	Seller must negotiate all aspects of sale
Property sold without contingencies	Contingencies are common
All offers are presented to the seller before and during the auction	Few offers received, multiple offers at one time are rare
Eliminates guesswork in determining the asking price of property	Seller risks overpricing, and thus seeing little interest, or under pricing and selling for less that the property is worth